[ Ivan Dimkovic @ 20.09.2013. 10:59 ] @
People who thought WMDs were found in Iraq believed that misinformation even more strongly when they were shown a news story correcting it.
People who thought George W. Bush banned all stem cell research kept thinking he did that even after they were shown an article saying that only some federally funded stem cell work was stopped.
People who said the economy was the most important issue to them, and who disapproved of Obama’s economic record, were shown a graph of nonfarm employment over the prior year – a rising line, adding about a million jobs. They were asked whether the number of people with jobs had gone up, down or stayed about the same. Many, looking straight at the graph, said down. But if, before they were shown the graph, they were asked to write a few sentences about an experience that made them feel good about themselves, a significant number of them changed their minds about the economy. If you spend a few minutes affirming your self-worth, you’re more likely to say that the number of jobs increased.
Interesantna studija, koja potvrdjuje da nisu cinjenice ono sto mari kada su mase u pitanju, vec njihovo politicko opredeljenje.
Ovo je, naravno, bila "opste poznata" stvar, ali je lepo videti da je neko odradio konkretno testiranje ove hipoteze.
Rezultati su porazavajuci - ljudi koji su savrseno u stanju da matematicki izvedu zalkljucak iz grafika i to i zaista rade ako im je receno da je grafik vezan za (njih) politicki neutralnu temu. Medjutim, cim u igru udje tema u koju su emotivno invesitrani, na osnovu identicnog grafika ti ljudi donose razlicite zakljucke.
Na zalost, ovo takodje i objasnjava zasto je strategija izbora od strane politicara sistematsko laganje i spin, apelujuci na emocije i instinkte biraca. To je, jednostavno, zato sto biraci vise veruju svojim emocijama i instinktima nego cinjenicama - cak i kada su u stanju da te cinjenice prepoznaju i pravilno interpretiraju.